Design lab to open at the new HQ Raleigh

February 3, 2014 9:14 AM

HQ Raleigh Announces Partnership with DXLab Design

On the heels of our recent news of a partnership with Jubala Village Coffee, HQ Raleigh is excited to reveal another strategic relationship at our new Warehouse District location.

DXLab Design, a product and user experience design firm, will create a design incubator within the HQ Raleigh space. The DXLab suite will be home to at least five design entrepreneurs, from graphic designers to creative mechanical engineers. The suite will be equipped with maker equipment, including a Formlabs 3D printer, a vacuum former, Cintiq, and other tools necessary for hardware entrepreneurs.

Says Jason Widen, Executive Director of HQ Raleigh, “DXLab Design adds great value to the Triangle’s entrepreneurial scene, providing makers with greater access and opportunity to develop their entrepreneurial ventures.”

As part of this relationship, DXLab and HQ Raleigh will collaborate on design-focused events to better support the growing network of makers and design entrepreneurs in Downtown Raleigh. These events will include user experience and product design workshops, as well as the first-ever Triangle Startup Weekend: Maker Edition in Spring 2014.

Founder and former aerospace engineer, Lance Cassidy, is also a ThinkHouse Fellow.

Says Cassidy of this partnership, “It’s critical that DXLab participants be surrounded by a diverse and experienced network of resources and connections. HQ Raleigh is one of the few places I’ve seen that has been able to pull together thought leaders from leading universities like NCSU, Duke, and Chapel Hill as well as top entrepreneurs from all over the country. With design-focused startup successes like Google’s $3.2 billion acquisition of Nest or Pebble’s $10 million raised on Kickstarter, the interest in design-focused entrepreneurship will only increase. Our partnership with HQ Raleigh will help us make Raleigh a design startup capital of the world.”

About DXLab Design:

DXLab Design is a design consultancy and incubator that works with startups and larger companies to craft physical and digital products. They’ve helped startups from universities like MIT and Stanford develop products that have raised more than 8 million in venture capital.

DXLab believes that designer-entrepreneurs are a critical component for a startup’s success. It’s not just because of the designer’s ability to craft beautiful and elegant solutions. It’s the ability to think holistically about problems, empathize with users, connect the seemingly unrelated, and visually communicate. DXLab leverages design thinking to increase the odds of success through consulting and “design venture” relationships in which they act as cofounders.


You can learn more about DXLab Design at

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